Saturday 29 June 2013

VERONIQUE NICHANIAN x HERMES






HERMES SPRING 2014 MENSWEAR

Hermes is, for the most part, unrivaled in the fight for the top spot in the luxury field, just don’t tell Marc or Karl. Veronique Nichanian has quietly been watching over the Hermes man for over two decades, twenty five years to be exact. For him, the designer sets a course of distinction pairing classic men’s silhouettes with a brazen understudy of the masculine form. Cut from ultra-luxe materials and high-grade skins, a resounding footnote of the brand across lines, Nichanian proposes an architectural simplicity in her genre of menswear, a boyish air. On that note, loose fitting cottons and brushed linens off-set humble white t-shirts to make for a leisurely vein of continuity, a wearable one at that. One of Veronique Nichanian's journalist friends told her, "In the clothes you design, I can be a husband, a lover, a father. You give us many lives."


Photography © Marcus Tondo, GoRunway

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